The inspiration for GroundFloor Media (GFM) came in 2001 after founder, Laura Love-Aden, became frustrated while working with PR agencies that provided her with only junior-level staff as she managed the communications efforts of a start-up technology company in Colorado. It was then that she decided to create a better kind of public relations firm, founded on a unique business model.

Love-Aden opened the doors with the promise to staff her agency with senior-level professionals who work as peers and offer results-driven communications services to clients nationwide. The agency has worked on behalf of clients like Children's Hospital Colorado, USA Cycling, the Department of Energy, Qdoba Mexican Grill, BNSF Railway, Molson Canadian, Starbucks Coffee Company, PetSmart, Coors Light, Rally Software, MX Logic and the 2006 Special Olympics USA National Games.

More than ten years later that promise of seasoned expertise and results-driven campaigns stands strong, and the agency’s unique model in the industry is a proven winner. According to O’Dwyers list of top agencies, GFM was the only Denver-based agency reporting growth in 2009.GroundFloor Media is an award-winning communications firm and among the top agencies in Colorado. Recognized by the Denver Metro Chamber of Commerce as one of the top Small Businesses of the Year, GFM is no stranger to industry accolades. The agency was one of four Colorado-based agencies to be named to PR Week’s Top 200 PR Firms nationally. Additionally, co-owners, Laura Love-Aden and Ramonna Robinson, were both named as finalists for the Denver Business Journal’s Outstanding Women in Business awards, an accolade that recognizes women in Denver for their significant contributions to their industry and their community. On an international level, Love-Aden was honored with the Kauffman Community Award for her personal and corporate commitment to the Tennyson Center for Children, an award honoring outstanding individual entrepreneurs that have made a significant difference in their local communities.